Posted: under Taking Action.
Tags: , ,

Taking Action
Monte Huebsch asked:


Email Marketing - A call to action is a “Call”.

Successful email marketing campaigns are a result of “calls to action” that get results. What results are expected from an email marketing campaign? Usually they are either a click to a web site or a phone call to a 1-800 or 800 number.

In today’s spam controlled environment, many emails just do not get through, even those that are desired, double opt-in and legitimate. Estimates are as high as 20% rejection. The frustration is that the email marketeers do not even know. These email are not bounced, just caught in nondelivery spam traps.

Of those that do get through, often only 50 percent get opened. Things start to get frustrating at this point, and this is even before a call to action is viewed.

Let’s assume that your email is now open on the viewer’s screen. It better be quick and to the point. The call to action needs to be urgent and relevant.

One call to action is to direct the reader to a web site, where you hope that another call to action will result in the desired reader behaviour. This is usually to buy something as you already have their email address so this is not your goal.

Your email may also have a call to action that seeks a phone call. This can be better in that there is not a two-step process between you and the reader. The downside is many readers will put off making the call until later. (This often happens with a click to a web site call to action as well). Additionally, more and more we are becoming reluctant to call, as we never know when a machine will answer us. We do not have the time or desire to press 1, 2 or 3. We don’t want to be placed in a queue and told our call maybe recorded for training purposes. We want to talk to a live human being.

For the email marketeer the best outcome is a sale. This can be easily achieved if the company supporting the emails is willing and prepared to provide real customer service and transform “lookers into bookers”. All that is required is a proactive technology that makes out bound calls and a compelling call to action.

If you saw a banner or button that said. “We will call you right now. No charge to you. No waiting in a queue. Talk to a real person. Click here for …. (what ever your value proposition is), do think this would work?

Well it does. Research has shown that closure rates in shopping carts and on booking engines can go from low single digits i.e. 1.4% - 3.8% to as high at 29.7%

Its not that we won’t use a web site for a transaction or pick up the phone and make a call. It’s just that often there is one small unanswered question in our self-serve process. For a hotel booking, it may be if a cot is available if we have small children. For an airfare, it may be about wheel chair access. A quick call will seal the sale if it is answered by a human and dealt with quickly, personally and efficiently.

For the email-marketing program, the option to add push to talk technology is now a non-decision. The service can be set up for free. There are no recurring fees or minimum usage charges. The only cost in the call costs. Which email marketing campaign would not try this technology when no risk exists? Worse case is too many buyers!

We found out long ago that the paperless office was a myth and never occurred. We are now finding out that the people-less sale is just as elusive. To make sales, especially big ones, we need personal and immediate contact. It is your phone manner not your email marketing program that determine your success when you use push to talk technology



Allyson

Comments (0) Nov 29 2008

How do I keep the motivation to lose weight?

Posted: under Motivation.
Tags: , ,

Motivation
GiAnTs_FaN asked:


I am trying to lose about 10 pounds in 2 months, which I think is a pretty good goal. The reason is that I am going on a cruise. I just cant find the motivation. I am a teenager if that helps. What will I need to do to lose 10 pounds? I come from a family where pasta is eaten all the time. And alternatives? Any help greatly appreciated.

Kennedy

Comments (17) Nov 25 2008

Posted: under Taking Action.
Tags: , ,

Taking Action
Kevin Sinclair asked:


Have you ever been around someone that was inclined to take action immediately and always? It can be a great experience, but at the same time an embarrassing one.

It’s a great thing because these people have an energy about them. They have an air of making things happen, simply because that’s exactly what they are doing. They don’t necessarily take action without giving things sufficient thought, but they certainly don’t waste time by postponing the action any longer than they should.

It’s as if these action-oriented individuals have no procrastination filter in place. As if it doesn’t even dawn on them that they could postpone taking action. They just go ahead as if it were the only logical thing to do. Of course in many cases that’s exactly what moving into action is: the only logical thing to do. Yet how many times have you found yourself in a situation where, for some strange reason, you didn’t shift into gear immediately? Instead you thought about it for a while and then you decided to make a mental note and pick it up somewhere later in the day or perhaps later in the week. Only to find that whatever it was you intended to do, you never came around to doing it.

Being around an individual that’s action oriented can also be quite embarrassing because it often confronts us with our own habits of procrastinating. Most of us put off many things for a variety of reasons. Actually the word ‘reason’ isn’t really correct in this context. The word ‘excuse’ comes much closer to the truth. Sometimes the excuses are obvious. Making a phone call to someone can be painful if you have to deliver bad news or, perhaps worse, if you expect to be on the receiving end of bad news.

However many times people tend to put off little things that really aren’t worth fussing over. Things like setting an appointment with the local car repair shop to get your windshield fixed or cleaning out a desk drawer; actions that would be over and done with in a couple of minutes that we sometimes put off for weeks for no apparent reason.

Without getting into any specific actions it can be said that the tendency to take action leads to better results in business and in life in general. Samuel Golden, a well-known Hollywood motion picture producer stated, “The harder I work, the luckier I get”. Early in the twentieth century he was at the cradle of the company that later evolved into Paramount Pictures. A decade later he joined forces with two other Broadway producers to found the Golden Pictures Corporation. This company was eventually purchased by Metro Pictures Corporation forming the well-known Metro-Golden-Mayer.

Samuels statement on the correlation between taking action and good fortune sure rang true for him and it still does to this day for many other people. It just seems that successful people are more inclined to take action. And of course this is no coincidence. Empirical evidence supports the theory that lady luck really does favor the action-oriented man. The more actions you will undertake the more successes you can expect to encounter. Of course you will also encounter your share of so-called failures, but failures are part and parcel of becoming a success.

Anyone that is considered a successful person can tell you that they have undertaken more actions than the average person, probably many more. But somehow they don’t think of it as a chore. Many of them just do it and as a result of that doing they get all the rewards.



Kaleb

Comments (0) Nov 22 2008

How did you personally achieve your weight loss goals?

Posted: under Achieve Your Goals.
Tags: , ,

Achieve your goals
T asked:


I would like to know what your best way to lose weight was? Details on how hard it was or how easy and how much you lost? I would also like to know the amount of time it took you.

Keegan

Comments (1) Nov 18 2008

Posted: under Taking Action.
Tags: , ,

Taking Action
Enoch Tan asked:


One of the fallacies that people make when it comes to utilizing the law of attraction is that they think all they need for manifestation is simply their intention. That is the reason why many people fail to manifest their intention. They are not taking one of the crucial steps in the process of manifestation. Taking action is not for the purpose of creating something we don’t yet have. Everything we intend is already created, action is a means by which we receive it into physical reality. Action is the act of receiving.

In order to experience the complete manifestation of our intention, we need to be in complete vibrational harmony with it. That includes our actions as well. We must act as if our desires have manifested and in the process of manifesting. If you intend wealth, you must act like you’re a wealthy person and take actions to receive it. Wealthy people don’t complain about lack but they use money when it is appropriate and feel abundant about it. Wealthy people set up businesses and systems to receive money.

Action is the means by which we experience the manifestation of our desires. We are the channels by which the process of manifestation occur through because the universe creates through us. It is a joy to be part of the manifestation process physically and seeing things happening through us as we watch ourselves create them. Taking physical action allows us to feel the joy of being a creator of reality as the work happens through our hands. That is why we are meant to enjoy the work of creating.

When you know the reason that manifestation in the physical universe happens through physical action is so that you can enjoy the experience of being physically part of the creation process, you will feel good about it and enthusiastically act out your dreams. Why would you want to avoid doing the work necessary for creating what you desire? You would love doing it because you want to be part of the process of manifestation. You want to be involved and immersed in the experience of creating reality.

Passion is the energy of physical action for manifesting our desires. The more passionate you are in what you do, the more energy you are channeling for the manifestation of your dreams. All our work of creation should come from the love that we have in our hearts. When we love what we do and what we are creating, the manifestation of our efforts will be filled with the energy of that love. The love that we put into our work will touch the hearts of those that experience it and be blessed by it.

Action is the expression of spirit. Action is the means by which the inner world gets translated into the outer world. Through action you physically become part of your creation. You are not just creating the thing or situation you desire, but you are also creating yourself in the process. Through action, you get to experience and develop yourself in a physical way. You sharpen the connection between your mental and physical capabilities and you hone your physical skills and body to much greater levels.

With the energy of passion, work is no longer work but it is the giving of yourself through your actions. You give yourself over to the process of manifestation as you allow the work of creation to happen through you in a physical way. You become the tool by which the universe uses along with every other tool involved as well. You are in harmony with the flow of creation as you physically co-create with the universe by doing your part in it. It is through the giving of yourself by which you receive your desire.

Intention alone does causes things to happen. It is not true that nothing happens when we do not put in any physical action. Intention rearranges the flow of events so that situations can show up as opportunities for us to physically act in it. These opportune situations seem like coincidences because they are incidences that are co-created and coordinated by our intentions. These synchronicities are only part of the process. Taking action is the other part. The door may appear but you have to walk through it.

We can cause certain things to happen by thought, and we can cause certain things to happen by action. Both are needed for things to happen completely. Thought without action is halfway manifestation. Action without thought is inaccurate manifestation. Thought is always the beginning of the manifestation process. Action is the finishing of the manifestation process. When you have your thoughts and actions fully aligned, you will have complete manifestation of your desire without any part lacking.

There are times when the manifestation of our intention can be purely mental without any physical action involved. That is possible when the universe intends it to be so, and we are intending in harmony with it. The rest of the time, the manifestation of our intention requires us to be physically involved in the process with our actions. It is a gift for us to experience the work of creation happening through our physical being and we should fully embrace it in every way possible. Enjoy doing the work of creating.



Jesus

Comments (0) Nov 10 2008

what is the best way for me to be successful and achieve my goals?

Posted: under Achieve Your Goals.
Tags: , ,

Achieve your goals
Positive A asked:


Does anyone know of a free service (maybe email or ezine) that will help me to be inspired to be successful and achieve my goals?

Shane

Comments (4) Nov 10 2008

What is the best motivation to be yourself?

Posted: under Motivation.
Tags: ,

Motivation
Rainndropzzz asked:


Many times I’ll protect myself from being judged by others. I find it so hard to be myself sometimes. I’ll give up and ultimately become someone I’m not. How does one just let everything go to be his or her self? What is their motivation, what is their reasoning? How does one face his or her fears successfully?

Kenneth

Comments (2) Nov 08 2008

How to achieve clothing sales distribution goals?

Posted: under Achieve Your Goals.
Tags: , ,

Achieve your goals
marcjabocs asked:


What are the best ways to achieve sales goals in the early years of my clothing company when a following is not very big?

In other words, are there companies with retail contacts who will sell my products to various stores?

What is the best way to drive sales up as quickly as possible, because most retailers are approached by many small clothing companies daily!!

Jacquelyn

Comments (1) Nov 04 2008

Posted: under Taking Action.
Tags: , ,

Taking Action
Dr. Isabella Santorini asked:


Inspired action occurs when someone acts efficiently and easily, to create a greater result than they normally would have been able to. Have you ever found that you’re in “the zone” in a certain project, where get more done in less time, with less effort than you ever have—and it’s enjoyable?

Then you’ve experienced Inspired Action. This is the way we’re designed to work. We each have a unique collection of talents that are just waiting to be used. We want to use our natural gifts and we have a desire to do so. When we act in harmony with these talents, life becomes easy.

This is the secret of Inspired Action: to act upon our drive to use our abilities. We possess endless energy to act upon our greatest desire. But most of the time, we’re far too concerned about doing other things that we think we “should” be doing. This is not to say that we should ignore our responsibilities. Instead, we can add the use of our abilities to every day life.

When we learn about Inspired Action, a common misconception is that in order to take inspired action on a consistent basis, we can just pick from an infinite list of whims that catch our attention at any given time. This is not so. Taking inspired action day after day relies upon our attention to following our bliss. When we’re doing that, we’re tapping in to our natural drive. Inspired action comes from tapping into what is within all of us: a desire to express our talents.

In using inspired action, which is enjoyable and productive, keep yourself focused upon using your natural gifts. But don’t limit what your gifts are. Talents are so natural and easy for us, it is easy to overlook them. For instance, I would never have considered that I was a good organizer had I not been paying attention to what I have a longing to do and an aptitude for. Now that I’ve realized that I have a talent for organization, I incorporate it into my day, looking at ways to further organize my life for more efficiency and enjoyment.

Another erroneous belief is that we’re good at only one thing and that should be our profession. That is a sure way to squelch many talents that we have that don’t fit easily into a job. We have many abilities and the more we use them in every area of our lives,

the more talents we discover. Be open to more and more as you go along, making sure to notice when you’re enjoying something. That is a great sign of you using your innate abilities.

In closing, the main crux of the secret of Inspired Action is to act using your unique abilities. Notice your many talents throughout the day and make it a point to use them.



Kyler

Comments (0) Nov 03 2008